Terms of use · Australia

The serious bit.

Clear rules for using Logoroo, owning your finished files and checking a mark before it meets the world.

Effective 3 September 2026Version 1.1

A logo option is not legal clearance.

Logoroo helps create and refine brand options. It does not perform comprehensive copyright, trade mark, design, business-name, domain or market clearance. Generated or assisted outputs may resemble existing work without anyone intending them to. No output is promised to be unique, original, registrable, available, non-infringing or protected by copyright. The customer must independently clear the final name and mark before commercial use.

01

Parties and acceptance

These Terms form an agreement between the customer placing the order and the supplier identified on the order confirmation or tax invoice trading as Logoroo (Logoroo, we, us). The customer accepts them by placing an order, ticking the acceptance box, or using paid deliverables.

If an order is placed for a company or other organisation, the person placing it warrants that they have authority to bind that organisation. References to the customer include that organisation.

02

What Logoroo supplies

Logoroo supplies a configured brand-generation and design service and the contents stated in the package selected at checkout or in a separate written quote. Package scope, limits, formats and exclusions form part of the order.

Logoroo is not a law firm or registered trade mark attorney and does not provide legal advice. Copyright, trade mark, design, business-name, domain or market clearance is not included unless it is expressly quoted as a separate service performed by an appropriately qualified human adviser.

03

Automated creation and similarity risk

Logoroo may use generative, algorithmic and vector-based tools, together with customer choices and configured design rules. Outputs can resemble third-party names, marks, designs or other work by chance, even where nobody intended to reproduce them.

To the maximum extent permitted by law, Logoroo gives no warranty that an option or final deliverable is unique, original, non-infringing, registrable, available, exclusive or protected by copyright. Logoroo does not knowingly reproduce another mark, but it does not comprehensively search markets, registers or unregistered rights.

04

Customer clearance and launch decision

The customer selects the final output and is responsible for conducting appropriate searches in every territory, market and class of goods or services in which it will be used. Before launch, the customer must clear the proposed name, logo, slogan, domain and related brand assets.

Australian customers should consider Australian Trade Mark Search and TM Checker and obtain professional advice where risk or investment warrants it. If a conflict is suspected, the customer must stop using the affected material, take reasonable steps to limit loss and notify Logoroo promptly.

05

Customer inputs

The customer warrants that it has the rights and permissions needed for every name, image, text, reference and instruction it submits. The customer must not provide confidential third-party material without authority, or submit unlawful, deceptive, defamatory or infringing instructions.

The customer grants Logoroo a limited, non-exclusive licence to host, copy, adapt and process those inputs only as reasonably required to supply, secure and support the service.

06

Rights in deliverables

After full payment, the customer receives perpetual commercial usage rights in the final paid deliverables, to the extent Logoroo owns or controls those rights. Rejected, exploratory and unpaid concepts are excluded and must not be used.

Logoroo retains its software, methods, templates, website, underlying systems and reusable know-how. Fonts and other third-party materials remain subject to their own licences. Logoroo does not promise that copyright subsists in wholly or substantially machine-generated material, or that any right supplied is exclusive.

Logoroo uses a shared library of fonts, symbols and design elements. These may also appear in other customers’ designs. Purchasing a logo does not grant exclusive rights to those underlying elements.

If you are looking for a unique brand identity designed specifically for your business, we can assist with a bespoke design package starting at AUD $5,500. Email hello@logoroo.au to discuss your project. Bespoke packages are scoped and quoted separately.

07

Fees, delivery and cancellations

Fees are in Australian dollars. No GST is charged. The selected package or accepted quote controls scope. Because digital and customised work begins after an order, a change-of-mind refund is not available once generation or customisation starts, except where the order says otherwise or the law requires it.

Delivery dates are estimates, not guarantees. After delivery, the customer is responsible for downloading and retaining secure backups of its files.

08

Acceptable use

The service may be used only for lawful business purposes. A customer must not use Logoroo to impersonate or deceive, promote hatred, infringe rights, distribute malware, reverse engineer or interfere with the service, resell access to the service itself, or attempt to extract another customer’s data or options.

Commercial use of paid deliverables remains subject to these Terms, applicable law and the customer’s clearance responsibilities.

09

Australian Consumer Law

Nothing in these Terms excludes, restricts or modifies a consumer guarantee, right or remedy under the Australian Consumer Law or another law that cannot lawfully be excluded. Logoroo services are supplied with any consumer guarantees that apply to the transaction.

Where liability for failing to comply with a non-excludable guarantee can lawfully be limited, and the services are not ordinarily acquired for personal, domestic or household use, Logoroo’s liability is limited, at its option, to supplying the affected services again or paying the reasonable cost of having them supplied again.

10

Liability

Subject to non-excludable law and to the maximum extent permitted by law, Logoroo is not liable for indirect or consequential loss, or loss of profit, revenue, opportunity, goodwill, data, launch expenditure or third-party claims caused by the customer selecting or using an output without appropriate clearance.

Subject to those same limits, Logoroo’s aggregate liability arising from an affected service is capped at the fees paid for that service. This cap and the exclusions above do not apply where unlawful, or to fraud, wilful misconduct, death or personal injury caused by negligence, or any other liability that cannot lawfully be limited.

11

Limited customer indemnity

The customer indemnifies Logoroo against a third-party claim and reasonable resulting loss only to the extent caused by the customer’s inputs, breach of these Terms, unlawful use, or commercial launch without the clearance required by clause 4.

The indemnity is reduced to the extent Logoroo’s breach, negligence or wilful misconduct caused or contributed to the claim or loss. It does not require the customer to indemnify Logoroo for liability that cannot lawfully be transferred.

12

Suspension and termination

Logoroo may suspend access where reasonably necessary to address security, abuse, non-payment or legal compliance. Where practical, Logoroo will give notice and a reasonable opportunity to remedy the issue.

Termination does not remove usage rights already granted for fully paid deliverables, subject to these Terms and applicable law. Payment obligations, accrued rights and clauses intended by their nature to continue will survive.

13

Changes to the service or terms

Logoroo may update the service and these Terms prospectively and will publish a new effective date. A material change does not rewrite an already-paid order unless the change is required by law or the customer accepts it.

Continued use of the service for a new order after updated Terms take effect constitutes acceptance for that new order.

14

Disputes and governing law

A party raising a dispute must give written notice describing the issue and the outcome sought. Both parties will act in good faith and allow 20 business days to try to resolve it before commencing proceedings, except where urgent relief is reasonably required.

These Terms are governed by the laws of New South Wales, Australia, and the parties submit to its courts. This does not displace mandatory consumer rights or jurisdictional protections that apply elsewhere.

15

Contact and supplier identity

The supplier is Qualls, ABN 70 702 634 887, trading as Logoroo. Order-specific contact details are shown on the customer’s order confirmation or tax invoice.

Before you launch.

Three official starting points. They are useful resources, not a substitute for advice tailored to your proposed mark and market.

  • 01
    AI and IP considerationsIP Australia guidance on inputs, ownership, similarity and checking AI-assisted work.
    Open IP Australia
  • 02
    Search existing trade marksIP Australia guidance and tools for searching proposed names and marks.
    Open search guide
  • 03
    Consumer rights and guaranteesACCC guidance on rights and guarantees that may apply to goods and services.
    Open ACCC guide
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